Research reveals lack of 'me-time' in post-pandemic world impacting mental health with 8.8 million Aussies more stressed than ever.
The Moccona Me-Time Study reveals a new epidemic emerging with Australians struggling to find time for themselves; almost half the nation say they're more stressed and anxious than ever before due to a lack of me-time as Australia grapples with the effects of the pandemic, snap shutdowns and border closures.
Australians juggling busy work schedules, family life and social commitments say they're only getting an average of 32 minutes of me-time a day.
People need nearly six times that amount, an average of over hour hours more a day, to address daily chores and childcare needs in order to have enough time to themselves.
One in 10 Australians are getting less than an hour of me-time every week, that's just over eight minutes or less a day.
Research shows how working from home has resulted in an increase in working hours, with nearly two in five workers who say they have less me time now than before the pandemic, admitting this is because they are working more hours now than before COVID-19.
Nearly a third of Australians would rather work a 40 hour week in four days to get Friday off and gain a much needed extra day to their weekend.
People reported they're willing to sacrifice television, chocolate, their smartphone, or going out with friends to get some more down time.
One in five would even prefer to be stuck on a deserted island, just so they could get some quality time to themselves.
Moccona is launching a dedicated 'Me-Time' initiative to support everyday Australians in getting more time for themselves
The nationwide search will see hundreds of deserving Australians rewarded with much-needed me-time in the form of a break.
The initiative will invite those who are stressed to nominate themselves or someone else who is in need of some me-time, with those showing a commitment to helping others at the expense of their own precious time.
Marketing Manager at Moccona Dominique Stichling said, "our research has shown us that Aussies are clearly in need of time to themselves, but our fast-paced lives mean we're not making me-time our top priority."
"At Moccona, we know that many people enjoy a coffee for that 'pause moment' and much needed break from our busy lives, and after the year that's been, it was important for us to go one step further and create an initiative that genuinely gives time back to those that need it the most."
The research reveals the effect a lack of me-time is having on Australian's physical and mental wellbeing, with three in five agreeing that downtime is important to their mental health.
Fourty-four per cent of participants said its impacting their mood and 41 per cent found the issue was disrupting their sleep patterns.
The impact of having no me-time also affected the participants diet and 19 per cent of people said they felt they were close to a nervous breakdown.
Psychologist Dr Michael Carr-Gregg said "the pandemic has disrupted our lifestyles in ways we could never have predicted and resulted in a serious spike in stress levels as Aussies are over committing their time, whether at work or in the home."
"Luckily, we have the power to drastically improve our wellbeing by carving out some time to ourselves with simple things like reading a book or meditating."
"It's great to see brands like Moccona are starting the conversation about this important issue and through their initiative giving back 'me-time' in one of the most recognisable forms."
To find out more about the me-time incentive, visit moccona.com.au/me-time-campaign
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